“Marketing is no longer about the stuff that you make, but about the stories you tell.” - Seth Godin

Five or so headlines from this week:

The Role of PR in a Post-Search World by PR News Online

The Strange Alliance Forming to Protect TikTok by Nick Reynolds over at Newsweek

Things To Do in LA in April by Kelsey Hicks at The LA Girl

Raunchy SXSW Premiere Joy Ride Aims to Capture ‘Asian Joy’ by Rebecca Ford at Vanity Fair

Mike Tyson Just Opened a Weed-Friendly Coffeeshop in Amsterdam by Chris Moore by Merry Jane